OUGD603 - Hirst Performance

Hirst Performance Brief

Luke Hirst is a personal trainer who is currently working for Virgin Active but wants to start doing more freelance work so has asked for help designing his personal brand. He has some designs that were done before which he wants to keep the same style for the logo but they needed updating as there were some tweaks that could make it look more professional and clean. 

Original logo given to me by Luke.

Meeting with Luke about what he wants:

Deliverables:

Logo:

• Keep the thin line for the circle.
• Keep the same general design but play with the weight of the typography and chosen typeface.

GIFs - help get people excited about the launch of his personal branding:

• Countdown
• Tasters
• Coming soon

Slogan - something catchy explaining what he does as a personal trainer in one line:

• Functional
• Movement
• Conditioning
• Performance 
• Strength

move well, feel stronger, improve performance?

Strength, movement, sustainability?

Templates - ones he can use for future posts on social media:

• Use of logo
• Save as jpeg 

Business Cards:

• Logo
• Number
• Email

OUGD603 - Magna Massage

Magna Massage Brief

There is a place called 'urbane' on Headingley Lane which Chris Wray (owner of magna massage) is renting to expand his business. He has asked for me to do some advertising images for flyers, Instagram, his website, posters etc. 
He already has a website domain and has paid for a template so just needs images to help make it look more modern and my help to put it together.


The address is:

32 Headingley Lane
Leeds
LS6 2EB
United Kingdom

Its free parking
If getting to the studio is not possible, he is also mobile and can get to clients.


Working days:

Monday to Friday
6am - 10pm
9am - 4pm discounted times


Treatments:

Massage- myofascial release, soft and deep tissue massage, trigger point therapy, Swedish/relaxing massage.
Movement screen- it’s a bespoke test to help posture correction, injury prevention, mobility enhancing.

Massage = £40 for 1 hour
25% off for students and LS6 customers - £30

Movement Screen = £100 for 2 hours with treatment included

OUGD603 - Extended Practice Briefing

OUGD603 - Extended Practice Briefing

Submission Deadline: 07/05/19 by 3pm

Creative, social, cultural, ethical and/or commercial design. Based on self determined areas of specialism.

• Look at existing briefs.
• Revise/rewrite old briefs.
• Write own brief.

Always doing things for a reason, designing for a purpose. 

Ready for 25/10/18

• Initial statement of intent - 10 briefs (look at list on estudio)

Deliverables:

- Blog, labelled clearly.

- Evaluation

- Design, practical outcomes.

Ten Briefs:

- Live

- Competition

- Collaboration internal

- Collaboration external

- Research lead

Areas of focus:

- Research

- Investigation