Monday, 6 May 2019

OUGD603 - Kick Cards, Design Development

Design Development







The developed designs for the Kick Cards can be seen above. This shows the chosen reflected layout for the illustrations on the front of the cards. This layout was decided upon as it left the least amount of white space and allowed for the largest size that the shoes could be placed on the cards meaning that none of the details of the drawings would be lost. The chosen typography for the letters and numbers in the corners of the cards paired with the suits is Factoria. This is a slab serif font following a similar aesthetic to the typeface used on a set of classic playing cards. The final design for the back of the playing card is seen above. The illustrations are a stripped back drawing of the bottoms of a few of the shoes in the cards. The use of a red background keeps consistency with the colour scheme. The experiments with the typeface used on the front of the tuckbox are shown above. The first experiments use a similar typeface to the once used on the Jordans shoe box but the second two are using the same font as the one used in the corners of the playing cards. The chosen design was the use of Factoria but in a bolt format therefore keeping consistency with the cards but by using it in bold it resembles the type on the Jordans shoe box.

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