For the first crit I took all of the experiments I had done with the photographs for the development of the poster. I thought the crit went fairly well. They liked the concept that I had come up with for the campaign and thought that the imagery was crisp and the colours worked well. My peers helped me pick out the best layouts for the three images as seen below. The logo as an extra was only used in the first image as it was slightly covered by one of the models hands on the bottle but as it was already present on the bottle in the other two images we felt that adding the logo elsewhere wasn't necessary. I was also told that I needed to make sure I used them all together for the campaign as the last image of the aftermath of the fight wouldn't necessarily make sense on its own and could look a bit like a "death scene". I was then given the suggestion of maybe adding some kind of headline to this one that makes sense for the imagery, e.g. "Heinz is to die for", "some would say its to die for...".
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