OUGD603 - Stuart Holmes Photography Initial Ideas/Sketches

Initial Ideas/Sketches

For the initial ideas of the logo for Stu I experimented with sketching some script writing in various different styles that I thought could work for the logo. Figures 1 to 4 are all using tall characters that have fairly tight kerning. 

Figure 1

Figure 2

Figure 3

Figure 4

Figure 5 was an experiment with a slightly different style of typography. I wanted to attempt to design something a bit different from the standard script writing which is seen on many of the logo using script text which I have seen in my research. I thought something like this would show a bit of variation for the client to see if he would be interesting in something a little more stylised.

Figure 5

Figure 6 is using the thin and tight kerning style but with a slight italic slant to the left to experiment with different angles.

Figure 6

The final experiment that I tried when drawing is seen below in figure 7. I asked Stuart to write his name in his own handwriting and to also draw out his signature. I thought this could be interesting to try vectorising and using as the script writing in the logo as it could be more personal due to it being his own handwriting. 

Figure 7