Pantone my Street - Final Outcome

Pantone my Street - Final Outcome

The final outcome of my pantone booklet worked much better than the original designs which I had created. This is because I was able to use paper that was slightly thinner meaning that I had no trouble with it going through the printer. The research that I did for this module in to RGB and CMYK allowed me to use the appropriate printing method to create my booklet. I used CMYK because all printers use this method of printing because it creates many different colours depending on how its overlaid whereas RGB is used for the image on the screen. RGB is used on screen as our eyes have cones that are sensitive to the colours red, green and blue. The reason that this is not used in printing is because CMYK is needed to create a better mix and accuracy of colours when printing. I chose to use Helvetica for my final designs as helvetica is the typeface that is used when writing the labels for the pantone colours. This therefore shows consistency across the design and allowed me to incorporate their brand identity within my designs. 

Pagination is the sequence in which numbers are assigned to pages in a book, or publication. This had to be taken into consideration when designing my book in order for the pages to fit correctly when printed out. 

For the layout of my pantone booklet I used a modular grid. A modular grid is a grid which has consistent horizontal divisions from top to bottom in addition to vertical divisions from left to right. I used this grid system to give a sense of consistency throughout the book keeping a coherent design style through the placement of images and text alongside each other. 

To bind the pantone book I used a saddle stitch in order to create a neat finish that looked professional and added some interest to the books design.